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Creeps

9/19/2022

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The creeps I want to talk about today have nothing to do with Halloween, or with the podcast with that same name. It’s actually in reference to what some complaining people like to say, regarding any signs of Christmas that turn up before Thanksgiving (or even before October).
               

Since you're on this website, there’s a good chance you’re a fan of Christmas and Christmas music, and you’ve run across your share of these particular creeps yourself.

It seems to be that time of year again, I’ve started seeing articles, blogs and posts complaining about what some refer to as “Christmas Creep”. This is supposed to mean that retailers are rushing the season, starting to put Christmas items out earlier and earlier every year.


I think of it more as a “Grinch Creep”. It’s really about the people who like to complain about Christmas music, lights, presents, etc. And, of course, some are just people who like to complain, period. Sadly, we all know the type.

I remember working in the receiving department of a large, box bookstore almost thirty years ago. In early August, customers would start asking about Christmas books. This was not about books to give as gifts, possibly to someone overseas so it would take a long time to get there. This was about books that were about Christmas – decorating, cooking, etc.

And this was not just one or two customers, but multiple customers, asking daily when we would have our Christmas collections out.

I’m sure similar things happen at other retail stores. And while some Grinches like to complain about stores rushing the season, the truth is they’re simply trying to meet their customers’ demand. Seriously, if no one bought this stuff in August or September, would stores continue to give it the shelf space?

Despite these Grinches saying that Christmas is creeping into stores earlier and earlier every year, this is nothing new. 

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I remember when I was in college (and even high school), one of our local drug store chains always put out the first new batch of Bob’s Candy Canes on September 25. And that would have been back in the early 1980’s.

And it’s not just retail.

Remember the musical version of “Scrooge”? Albert Finney starred. It came out in 1970.  A few days after Halloween.
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Oh, sure, at least that’s November, right? Well, here are some things you can point out to any of these creeps that you come across, when they start complaining about you rushing the season.

Elvis Presley’s first Christmas album was released on October 15. And that was 1957. People at that time were upset that Elvis would dare perform these sacred songs in his rock and roll style. Irving Berlin himself tried to have the album banned from radio airplay.  

No one complained that it was only October. That could be because Frank Sinatra and Gene Autry both released Christmas albums a month earlier. Go back to the previous decade, and you’ll find that Gene Autry released “Here Comes Santa Claus” on October 6. And that was 1947!
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So over seventy years ago, no one complained that Gene Autry was rushing the season when his Christmas single hit store shelves in September. Kind of seems silly to be annoyed at Wal-Mart for promoting their new Layaway deals or Target for having a couple rows of Christmas lights (just past the aisles of Halloween costumes).

They wouldn’t do it if people weren’t buying it.

And for those creating Christmas-related things, the season starts even earlier. Mel Torme famously recorded “The Christmas Song” in the heat of summer, decorating the studio with Christmas lights to help get into the spirit. In the summer of 2021, Rob Thomas was working on his first Christmas album, and had a giant TV screen put in the studio, so he could watch Christmas movies on the Hallmark channel to help get into the spirit.

And on previous episodes of this podcast, you can hear Suzanne from Suzanne’s Band, Michael Sinatra and many other artists talk about all that goes into the creation of their Christmas releases.

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They aren’t rushing the season. And neither is your local Michaels’ just because they have Christmas decorations on their shelves before Summer has officially ended.
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The Sounds of Christmas launches its new season on November 1. I don’t expect everyone to drop what they’re doing and start listening. Likewise, everyone doesn’t have to run to Macy’s for new ornaments just because they’ve been put on display before Thanksgiving, or before Halloween.Or before the first official day of Fall.

But if you want to, you can.

Now, we do have listeners on November 1, hopefully enjoying their favorite Christmas songs alongside new music from singers and bands they may or may not know. And while we haven’t always been on year-round, we have always started our new season on the first of November.


Like the bookstores, Bob’s Candy Canes and even Frank Sinatra, I’m not trying to rush the season. I just love Christmas. And if you aren’t ready for Christmas music the day after Halloween, that’s okay. We’ll be on, ready for you whenever you are. In fact, whenever you need a little musical Christmas spirit, we’re here for you!

The point of all this is that no one is rushing anything. Christmas is ready for you to embrace it whenever you want, and it has been that way for a very long time.

In “A Christmas Carol”, Charles Dickens wrote “I will honor Christmas in my heart, and try to keep it all the year.”

Those last three words are All the year. Not just in December. Not just after Thanksgiving. Not just at any particular time someone else decides is appropriate for you.

All the year.

And those words were written in 1843.

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That’s why, in the middle of September (which is when I’m posting this) you can watch Jim Carrey’s version of “How The Grinch Stole Christmas” on HBO Max right now. Or It’s A Wonderful Life on Amazon Prime. Or all three of Tim Allen’s Santa Clause movies on Disney Plus.

You don’t have to watch any of those, of course. But if you want to, you can.

No one’s making you buy Christmas decorations or candy canes, either.

So whether it’s December or September, if you feel like reveling in some Christmas spirit, you don’t need anyone’s permission. And you aren’t rushing anything.

It isn’t up to anyone else to determine when you get into the Christmas Spirit. No matter what the creeps say.

​May you always believe in Santa Claus! 

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